Informationen zur Anzeige:
Web Tracking Spezialist (w/m/d)
München
Aktualität: 31.05.2023
Anzeigeninhalt:
31.05.2023, TENHIL GmbH & Co. KG
München
Web Tracking Spezialist (w/m/d)
Build and improve our digital analytics tracking and analyses for all channels
Implementation of conversion tracking pixel for different tools e.g. Google Ads, Facebook and Criteo
Integration of external applications e.g. a consent management platform (CMP)
Conception and implementation of web-tracking-solutions for our internal stakeholders and enabling our colleagues to use the existing analysis-tools optimally (e.g. Google Analytics, Google Looker Studio, Tableau)
Within the Webanalytics-Team you are responsible for the implementation and optimal usage of the tag management system as well as the quality-assurance of our tracking and the related data flows in alignment with our data analysts
Monitoring of trends in the webtracking and data privacy segment and deduction of best practices for the further development of our team/projects
Distinct analytical skills and excellent ability to work with numerical data paired with a high degree of agility and independency
Advanced skills in Excel
Experience and advanced skills in: Google Tag Manager, Google Analytics (UA & GA4), Javascript and Google Cloud Platform (especially Big Query)
Knowledge of the data privacy requirements for tracking
Experience with Tableau or other data visualization tools (e.g. Google Looker Studio, Power BI) as well as experience in SQL would be beneficial
Good German and/or English language skills
Berufsfeld
Bundesland
Standorte
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